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The Future Costs, Risks and Rewards of Drug Development

The Future Costs, Risks, Rewards of Drug Development

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Authors: Cook, J; Hunter, G; Vernon, JA.


Publication: PharmacoEconomics, July 2009


Size: 9 pages (Only available as a PDF)


This article, published in the July 2009 issue of PharmacoEconomics, discusses the evolving field of pharmacogenomics - which is the science of using genomic markers to predict drug response - and how it may impact the future costs, risks and returns to pharmaceutical research and development (R&D). Authors Joseph Cook and Graeme Hunter of NERA Economic Consulting and John A. Vernon of the University of North Carolina at Chapel Hill uncover a number of factors and issues that are likely to influence the expected returns and, hence, the incentive to invest in new pharmaceutical R&D in tandem with the development of pharmacgenomics.


Due to copyright issues, the article must be downloaded from the PharmacoEconomics website. Limited copies of the article are available from NPC.


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